Top 7 Reasons Why Animated Videos are Highly Effective for Learning and Development
Dhivyasshri Krishna - February 28, 2023 - Leave your thoughts. 7 min read
As organizations across the globe are becoming steadfastly committed to learning and development, the function continues to evolve and is becoming more strategic and complex.
While there is no one-size-fits-all solution, many L&D professionals are relying on visual communications to strengthen the relationship between employer and employee.
Kudos to those companies who take special care of their employee retention!👏
When the communication of information is rightly & engagingly delivered to the employees, there is no more GAP.
For instance, let’s talk about the presentation that the managers create, which makes everyone go…
DO NOT bore your employees with loads of text-y information or pictures that might be puzzling.
How about using animated videos instead? Sounds interesting?
Animated videos have become an increasingly popular tool in the field of Learning and Development (L&D). This is because they are highly effective in delivering training and educational content to learners.
Research has shown that visual aids can increase knowledge retention and improve learning outcomes. With the global increase in digital usage, visual communication enables learners to reflect on what they experience firsthand instead of relying solely on written protocols.
Companies that prioritize the learning and development of their staff can reap numerous advantages, such as enhanced employee retention, elevated company morale, and increased productivity.
Animated video empowers employees to apply experiential knowledge in real-time and deepen their comprehension of a subject or concept.
Source: https://bit.ly/LinkedInLearningReport
In this blog, we will explore the top 7 reasons why animated videos are so effective for L&D.
- Simplify Complex Concepts
- Highly Engaging
- Universal Appeal
- Cost-Effective
- Flexible - Rework on Anything, Anytime!
- Interactive Visual Learning
- Personalized | Customized | Tailored
1. Simplify Complex Concepts
One of the main advantages of using animated videos for L&D is that they can simplify complex concepts. Animation can break down difficult ideas and present them in a way that is easy to understand.
This is particularly helpful in technical or scientific training, where complex concepts are common.
Consider the animated video template below, for example. It showcases a company's zero tolerance towards discrimination and the importance of creating an inclusive workplace culture where everyone feels safe and respected.
Based on your policies, you can edit the characters, text, animations, etc., and customize the template.
2. Highly Engaging
Animated videos are engaging and can capture the attention of learners. This is because animation has the ability to tell a story and convey emotions in a way that other mediums cannot.
Animation has the ability to use humor, imagery, and characters to create an emotional connection with the learner. This emotional connection can help learners to remember the content long after the training has ended.
The video below guides new hires through the onboarding process. Watch how the CEO shares their insights and introduces the team, giving a personal touch and making new hires feel welcomed and comfortable.
Try the employee onboarding video template to create your own personalized video and give your new hires a memorable and effective introduction to your company.
3. Universal Appeal
Animated videos are universal and can be used to teach people of all ages, backgrounds, and cultures. Using animated videos in L&D can help to overcome language barriers and reach a global audience. This is because animation does not rely on spoken language to convey information.
Check out the animated video below that explains the updates made to the company's medical leave policy in a clear and concise manner. This makes it easy for employees to understand their entitlements and benefits.
Try out this customizable animated video template now.
4. Cost-Effective
Animated videos can be less expensive to produce than live-action videos, making them a budget-friendly option for L&D departments. This is because animation does not require the same level of resources as live-action videos, such as actors, locations, and equipment. This makes animated videos a cost-effective option for companies with limited budgets.
Introducing our customizable animated video template to celebrate employee promotions! With eye-catching 2D Characters, backgrounds, and editable text, showcase your company's pride in promoting its employees to different positions.
Make your employees feel valued and appreciated with a visually appealing representation of their hard work and dedication. Click here to start customizing your Performance appraisal video today!
5. Flexible - Rework on Anything, Anytime!
Animated videos can be easily updated or modified to reflect changes in the subject matter or target audience. This is because animation can be edited without having to re-shoot footage. This makes animated videos a flexible option for L&D departments needing to update their training content regularly.
Try out this new animated video template that helps you tell your employees how efficiently they can use the new tool that the company has released. With this easy-to-use template, you can quickly create compelling animated videos to explain complex concepts to your team.
Click below to try out the animated video template and see for yourself how it can simplify the process of explaining new concepts to your team.
6. Interactive Visual Learning
Animated videos can be interactive, allowing learners to engage with the content and test their knowledge. This is because animation can be combined with interactive elements like quizzes and games.
Here’s a video template with animated characters reacting to each statement of the 6 essential virtual meeting tips. Try creating visually engaging 2D animated videos to optimize your virtual meetings, or simply edit the template with your choice of tips and pointers.
Check out the engrossing template now!
7. Personalized | Customized | Tailored
Animated videos can be customized to match the branding and tone of the organization. This is because animated videos can be tailored to reflect the company's branding, tone, and style. This makes animated videos a personalized and cohesive option for L&D departments that want to create a consistent message across all their training materials.
Check out this animated video template you can personalize based on your company’s policies.
This template focuses on explaining the ‘Bring your own device policy’ and how it works.
Try out our animated video formats to explain complex concepts. Click the click below and start editing them.
These templates would have made you understand that using animated videos in L&D can help create a more engaging and immersive learning experience, leading to better outcomes.
Source: https://bit.ly/ThinkWithGoogleStat
Given the high stakes and the confirmed return on investment, it's no surprise that organizations are adopting an animation-based L&D strategy.
You would have noticed some of the best animated video templates for L&D listed above. If you want to customize such wonderfully crafted templates to suit your needs, Animaker can help you create an Animated video for L&D professionals.
You know that Animaker is the best in the field as its name itself holds half of the word - Animation. Animaker is an easy online video creation tool that has helped 16M+ users globally create awesome videos in a matter of minutes.
Follow the steps below to create your own video!
Step 1: Simply log in to Animaker or create an account if you don’t have one.
Step 2: Once you log in, you will be taken to the Dashboard. To edit an L&D template, click on ‘Templates’. This will take you to the templates page, which has over 1500 templates.
An exclusive category was created for L&D for easy access to L&D video templates (as shown in the GIF below).
Besides editing an existing template, you can also create a new video from scratch. To do so, click on the ‘Create’ option from the left on the dashboard and follow as instructed in the image below.
That’s it!
Start creating engaging animation videos for your L&D programs within minutes!
If you have any questions about creating your animated L&D videos or Animaker Enterprise, please feel free to contact us or comment below. We will be more than happy to help you out!
