Running a live video campaign isn’t easy, but it can be very rewarding. While some feel that only popular names can make the best out of live videos, startups like Tastemade have proved it wrong. In this competitive scenario, where everyone is looking for ways to leverage this escalating trend, you need to stand […]

Insurance is boring! No, not for you insurance experts! But, to the general public, insurance with its excessive jargons and page after page of data tables enumerating the risk and cost of every policy is boring and terrifying. It is like being back in the dreaded high school calculus class where the teacher might as […]

Live video is not a new idea. It’s been there for a long time – in TV though! It has exploded in the Internet arena only recently. That too in a more accessible fashion for the common man. Live Videos are not just videos streamed live anymore, these are avenues of real-time interaction between businesses […]

This is the story of Leandra Slayton, an Operations Consultant at Cardinal Health who became a superstar overnight. Cardinal Health is a Fortune 50 Company based out in Dublin, Ohio. It specializes in the distribution of medical supplies to a whopping 100,000 locations thus catering to over 75% of hospitals in the USA. It has […]

Social Media was once a place for people to meet, chat and check on each other. Facebook did it perfectly well and rose to become a 350 billion dollar company. However, things have changed so much now. It has turned into more of a video distribution channel. Even though, People have moved on to Snapchat […]